What type of fee is generally not utilized for creative time?

The daily rate is generally not utilized for creative time because it does not align well with the nature of creative tasks, which often require flexibility and can vary significantly in the amount of time they demand. Creative work typically involves processes that may take varied amounts of time depending on factors like inspiration, client interaction, and iterative design changes. As a result, it is more challenging to quantify this type of work with a daily rate, which might not accurately reflect the value of the designer's creative input or the time actually spent on specific tasks.

In contrast, consultation fees, fixed fees, and hourly rates are more commonly used for creative work as they provide a structure that can accommodate the nuances of the design process. Consultation fees are generally straightforward and charge clients for initial guidance or meetings. Fixed fees can be determined based on the overall scope of work and deliverables, allowing for predictability in project costs. Hourly rates allow designers to charge based precisely on the time spent on creative tasks, making it a more flexible and justifiable approach for projects that may evolve over time.